BECHTELSVILLE, PA MARCH 18, 2006 . . . There are a lot of fans and friends telling NASCAR Modified racer Bobby Gunther Walsh that he has to be more aggressive when he races his sponsored Modified at Grandview Speedway to be more successful.
 ?I race for the fun of it. I feel like I have really improved as a racer over the years,? said the WAEB (790am) Morning Show host. ?My goal for this season is to qualify for at least half of the NASCAR Modified feature races and improve on my best career feature finish.?
 Believe it or not his best finish came in a rich T.H.Properties Freedom 76 Classic at the Bechtelsville, PA oval. He finished 19th out of a field of more than 40 racers.
 The 52-year-old veteran racer is quite excited as he has been able to add a few more sponsors to his stable of supporters. There are now 33 sponsors involved with his team including the newest sponsors; Ultimate Linings and Xtreme Linings which are both located in the Lehigh Valley and offer the finest in truck bed linings while a third addition to the list of sponsors is Starter?s Pub located in Center Valley, PA with a new location set to open in Bethlehem later this year. The list of sponsors represents a variety of businesses located in the Lehigh Valley market.
 Bobby plans to be a regular at Grandview Speedway and will be there for the season opening 40-lap championship race for the NASCAR Modifieds on Saturday, April 1st. $3,000 is up for grabs to the winner. And there will be a full card of NASCAR Late Model stock car racing. The event, kicking off the 44th season of racing at the Berks County clay oval, will start at 7 p.m.
 There will be plenty of tough competition with five time track champion Jeff Strunk heading up the list of stars. Another five time champion in competition will be Craig VonDohren along with other champions such as Ray Swinehart, Tom Mayberry and Terry Meitzler. In addition Meme DeSantis will be shooting for his first track title as will young talents such as Ryan Watt, Mike Gular and Danny Erb.
 Three time track champion Duane Howard will also be part of the racing action for the season opener.
 ?There is always tough competition at Grandview. It is a challenge each week just to qualify for the feature,? said Walsh. ?We are hoping to be making a lot of features this season. Maybe being more aggressive is the answer. I will have to think about that.?
 The radio personality is a very successful racer when it comes to attracting sponsorship and he credits that success to relationship marketing. ?I am the godfather of one of my long time sponsor?s children.? commented 2005 Grandview Speedway Most Popular Modified Driver. ?I build a relationship with my sponsors. I have a lot of supporters that have been with me since the beginning.
 ?I make sure our sponsors are mentioned at the race events and include them as part of an ad in the track magazine.  I do a lot of personal appearances for our sponsors. We have a number of giveaways planned with our sponsors at Grandview Speedway this season.?
 Walsh gains a lot of exposure for himself and his sponsors with his charity work. Over the years he has helped raise more than $1 million for Animals In Distress in Center Valley, PA. In addition his charity efforts have helped raise a load of money for Children?s Home of Easton; the Northampton County SPCA and the local chapter of the American Cancer Society.
 Bobby Gunther Walsh can be heard each weekday morning (5:30 a.m. to 10 a.m.) on WAEB-AM Radio in Allentown, PA. It is not uncommon for Bobby to talk about auto racing on his morning show and that can only be a benefit for the sport that he loves being part of.
 It will be interesting to see if t